Muhammad Mudassir Safdar, Dr. Muhammad Asif, and Dr. Muhammad Farhan Amjad, “Strategic Human Resource Management in the Digital Era: A Quantitative Analysis of Perceived EVP, E-HRM Practices, Organizational Trust, and Employee Retention in Pakistan’s Fashion Retail Sector”, TAMSAAL, vol. 4, no. 8, pp. 46–76, Aug. 2026, doi: 10.59075/tamsaal.v4i8.108.